Branding for Care Homes made simple

When it comes to branding a care home, we know what the market looks like. We don’t need to spend time wading through your competition, we get it already. Having spent over a decade working in this rich sector, the expertise we have accrued means we can save you time and money.

  • Sector-specific Expertise
  • Full branding guidelines
  • Digital & Print Media
  • Templates for collateral
  • Tone of voice
  • Your values and mission
View our packagesOr call us on 01386 123 456
A carer enjoying time with a care home resident. Branding for care homes.
A carer enjoying time with a care home resident. Branding for care homes.

Why do you need to brand your care home?

Quite simply for recognition. Most home owners know that the highest quality leads are by recommendation from other, previously satisfied clients and their families. Your brand reinforces this and helps people to identify with your business. For new clients, having a strong personality through your branding helps to attract residents and staff in a crowded market.

Different companies need different solutions, from individual homes, brand new homes, groups, expanding groups and start-ups – all have slightly different requirements and varying budgets. We are here to advise on what works, what is essential and align your brand with your business goals.

View our packagesOr call us on 01386 123 456

What is included in a typical branding project?

Your branding project is unique to you and in most cases there will be some tailoring to the client. However, these are the most common requests and your project will likely contain some or all of the following:

They are:

  • Logo
  • Colour & Typefaces
  • Branding Guidelines
  • Ad template (print)
  • Ad template (digital)
  • Website homepage example

Once we have answered yes to all of the above, we’re ready to put it live and make it work. We offer four customisable website options straight out of the box…

View our packagesOr call us on 01386 123 456
A carer enjoying time with a care home resident. Branding for care homes.

Branding Packages for Care Homes

For small care groups

Enterprise Package

For Medium Sized Care Groups

Leader Package

For larger care groups

Pro Package

Pro Package +

If you have something more bespoke, or need more work in regards to a branding workshop and really understanding why your care home group is different from all the rest. Get in touch.

Contact to Discuss
Berkley Care Group
Korian Care Group
Ben Care Group
Autograph Care Group
Huntington & Langham Estate
Wellbeing Care Group